FACTS

WHAT DOES FIFTH THIRD DO WITH YOUR PERSONAL INFORMATION?
WHY? Financial companies choose how they share your personal information. Federal law gives consumers the right to limit some, but not all, sharing. Federal law requires us to tell you how we collect, share, and protect your personal information. Please read this notice carefully to understand what we do.
WHAT? The types of personal information we collect and share depend on the product or service you have with us. This information can include:
  • Social Security number and income.
  • Payment history and account balances.
  • Credit history and credit scores.
HOW? All financial companies need to share customers’ personal information to run their everyday business. In the section below, we list the reasons financial companies can share their customers’ personal information; the reasons Fifth Third chooses to share; and whether you can limit this sharing.
REASONS WE CAN SHARE YOUR PERSONAL INFORMATION DOES FIFTH THIRD SHARE? CAN YOU LIMIT THIS SHARING?
For our everyday business purposes – such as to process your transactions, maintain your account(s), respond to court orders and legal investigations, or report to credit bureaus Yes No
For our marketing purposes – to offer our products and services to you Yes No
For joint marketing with other financial companies Yes No
For our affiliates’ everyday business purposes – information about your transactions and experiences Yes No
For our affiliates’ everyday business purposes – information about your creditworthiness Yes Yes
For our affiliates to market to you Yes Yes
For non-affiliates to market to you No N/A
TO LIMIT OUR SHARING
  • Call 800-889-5269 – our menu will prompt you through your choice(s); or
  • Visit any Fifth Third Banking Center.

Please note: If you are a new customer, we can begin sharing your information 30 days from the date we sent this notice. When you are no longer our customer, we continue to share your information as described in this notice. However, you can contact us at any time to limit our sharing.
QUESTIONS? Call 800-889-5269 or go to https://www.53.com/content/fifth-third/en/privacy-security/privacy-policies-data-security.html
WHO WE ARE
Who is providing this notice?

Fifth Third companies that are financial service providers, banks, mortgage companies, securities brokers, and insurance agencies.
WHAT WE DO
How does Fifth Third protect my personal information?

To protect your personal information from unauthorized access and use, we use security measures that comply with federal law. These measures include computer safeguards and secured files and buildings.
How does Fifth Third collect my personal information? We collect your personal information, for example, when you:
  • Open an account or apply for a loan.
  • Pay your bills or make a deposit.
  • Use your credit card or debit card.

We also collect your personal information from others, such as credit bureaus, affiliates, or other companies.
Why can’t I limit all sharing? Federal law gives you the right to limit only:
  • Sharing for affiliates’ everyday business purposes – information about your creditworthiness.
  • Affiliates from using your information to market to you.
  • Sharing for non-affiliates to market to you.

State laws and other individual companies may give you additional rights to limit sharing. See “Other Important Information” below for more on your rights under state law.
What happens when I limit sharing for an account I hold jointly with someone else? Your choices will apply to everyone on your account.
DEFINITIONS
Affiliates Companies related by common ownership or control. They can be financial and nonfinancial companies.
  • Our affiliates include companies with a Fifth Third name and financial companies such as banks, mortgage companies, insurance agencies, securities brokers, and investment advisors.
Non-affiliates Companies not related by common ownership or control. They can be financial and nonfinancial companies.
  • Non-affiliates we share with can include government agencies, credit bureaus, auto dealers, companies that perform marketing services on our behalf, and companies that assist in servicing your account with us.
  • Fifth Third does not share information with non-affiliates so they can market to you.
Joint marketing A formal agreement between non-affiliated financial companies that together market financial products or services to you.
  • Our joint marketing partners include categories of companies such as insurance companies.
OTHER IMPORTANT INFORMATION

You may have other privacy protections under state law. We will comply with applicable state laws with respect to our information practices.

For Vermont Members/Customers: We will not disclose information about your creditworthiness to our affiliates and will not disclose your personal information, financial information, credit report, or health information to nonaffiliated third parties to market to you, other than as permitted by Vermont law, unless you authorize us to make those disclosures. Additional information concerning our privacy policies can be found at the contact information under “Questions?”

For California residents: We will not share your credit or financial information that we collect except as permitted by law, including, for example, with your consent, to service your account, for our everyday business purposes, or for our marketing purposes. Except as permitted by law, we will also not share your information with our affiliates or for joint marketing purposes without first giving you additional privacy choices.

California’s privacy laws provide you with specific rights and disclosures under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). The CCPA and the CPRA do not apply to information that we collect in connection with providing you with a financial product and service but may apply to other data. To learn more and to exercise your rights with respect to CCPA/CPRA covered data, please review Fifth Third Bank's California Consumer Privacy Act and California Privacy Rights Act Notice.

For Nevada residents: If you prefer not to receive marketing calls from us, you may be placed on our internal Do Not Call List by calling us toll-free at 800-889-5269. Nevada law requires us to provide you with the following contact information:
  • Fifth Third, Customer Services
  • Privacy Administration
  • P.O. Box 4444
  • Cincinnati, OH 45263-4444
  • Bureau of Consumer Protection
  • Office of the Nevada Attorney General
  • 555 East Washington Street, Suite 3900
  • Las Vegas, NV 89101
  • Phone: 702-486-3132
  • Email: AGInfo@ag.nv.gov
AFFILIATES PROVIDING THIS NOTICE

Fifth Third Bank, N.A.; companies that use Fifth Third in their name; and Fifth Third companies that are financial service providers, such as banks, mortgage companies, securities brokers, and insurance agencies.

Important Information about Credit Reporting: We may report information about your accounts to credit bureaus. Late payments, missed payments, or other defaults on your account may be reflected in your credit report.

Important Information about Procedures for Opening a New Account: To help the government fight the funding of terrorism and money laundering activities, Federal law requires all financial institutions to obtain, verify, and record information that identifies each person who opens an account.

What this means for you: When you open an account, we will ask for your name, address, date of birth, and other information that will allow us to identify you. We may also ask to see your driver's license or other identifying documents.
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